According to Whatis.com –
Facebook is a popular free social networking website that allows registered users to create profiles, upload photos and video, send messages and keep in touch with friends, family and colleagues.
Not only can it be used with friends, family and colleagues; it can also be used by business to engage clients.
The following are ways that businesses can use facebook to engage clients:
- Ensure that majority of posts relate to your business and industry so that followers retain interest and follow you
- Respond to questions and complaints
- Friendly, positive and responsive customer service
- Create interesting content that is easy to share
- Ask questions to start conversations so that users can express their opinion
- Be active on social media and interact with other users by commenting on other posts and sharing their content
Use of social media blog 